Content Gaps From Visitor Questions
The Content gaps card lists visitor questions that Ask AI found no matching page for. Use it to decide what to add to your website, your sources or your suggested questions.
When a visitor asks Ask AI something your indexed content does not cover, that question tells you what your website is missing. Flidu collects those questions in a card called Content gaps. It is a review list. Nothing on your website or in your assistant changes until you act on it.
What Counts As A Content Gap
A content gap is a visitor question that received a reply from Ask AI but matched no relevant page in the assistant’s indexed content. The visitor still got a response, written without a matching page to draw on.
That makes a content gap different from a response failure. On the AI Chatbot tab of Analytics, the Unanswered Questions card carries the badge Response failures and lists questions that got no reply at all. A missing reply is a different problem from missing content, so the two are kept in separate lists.
Questions are grouped only when the wording is identical. There is no grouping by topic, so the same need phrased two ways appears as two rows. Read the list for themes rather than for single rows.
Where To Find Content Gaps
| Place In The Dashboard | What It Shows |
|---|---|
| Analytics, AI Chatbot tab | The Content gaps card, under AI Messages Over Time, for the date range you have selected. |
| Analytics, Visitor Intent tab | The same card, under Top questions. |
| AI Chatbots, an assistant’s Analytics tab | The Unanswered Questions card with the chip Content gaps, for that assistant only. |
On the two Analytics tabs, each row shows the question, how often it was asked in the period (for example Asked 4×), the assistant’s name when the workspace has more than one, and the line “No matching page found. Consider adding this topic to your FAQ or website.” When there is nothing to show, the card reads “No content gaps in this period.”
Content gaps are part of AI Chatbot analytics, which start on AI Chatbot Starter. On AI Chatbot Free the dashboard shows usage counters only. The card follows your AI Chatbot plan, not your Website Widgets plan. See AI Chatbot Analytics and Pricing.
Fix A Gap With New Content
The lasting fix is to give the assistant something to answer from. You have two routes.
- Add it to your website. Write the answer into a page, such as your FAQ, then open the assistant’s Data Sources tab and select Recrawl on the source that covers that page. The source card shows when Recrawl is available. Ask AI uses the new text once the page has been indexed again.
- Add it as a source. On the same tab, select Add Source and add a Manual Q&A entry or another source that holds the answer. A new source is saved as a draft, so select Start indexing on its card. Manual Q&A is available on paid AI Chatbot plans. Add Website Data Sources lists every source type and its limit.
Save A Correction For One Question
A correction stores a reviewed answer for a specific question, without waiting for a recrawl. Corrections are available from AI Chatbot Starter.
- Open AI Chatbots, choose the assistant and open its Analytics tab.
- In the Unanswered Questions card, find the question and select Add correction.
- The Settings tab opens with the Add a correction form showing under Corrections / Preferred Answers, and the Question field filled in.
- Write the answer in Preferred answer.
- Select Save correction. Flidu confirms with “Preferred answer saved”.
The correction is saved to the assistant’s Preferred answers source and indexed straight away. The assistant can draw on it the next time the question comes up. Ask AI still writes each reply, so treat a correction as source material, not as a fixed script. Saving another correction for the same question replaces the earlier one.
Use The Row Actions In Analytics
On the AI Chatbot and Visitor Intent tabs, a content gap row can carry two buttons.
- Add suggested question is shown to workspace Owners and Admins. It opens that assistant’s Suggested Questions tab with the Add suggested question dialog already filled in. A suggested question can be up to 120 characters, so shorten a long one. Choose Set Live or Save Disabled, then select Add Question. Nothing is saved until you do. Add the content first, so the prompt leads to a useful answer.
- View related records is shown when your plan includes Chat Logs. It opens Chat Logs filtered to that assistant, where you can read the conversations around the question.
For how suggested questions appear to visitors, see Suggested Questions And Source Cards.
Check That A Gap Is Closed
- Open the assistant’s Preview tab and ask the question in your own words. Preview questions count toward your monthly AI messages.
- Read the reply and the Sources list beneath it.
- Over the following weeks, return to Content gaps, choose a recent date range and check whether the question still appears.